At Saint Joseph’s University, a research collaborative called Beautiful Social is using social media to affect social change. Beautiful Social offers local and national nonprofits free consulting and content creation to strengthen their online presence. What started as a free elective has grown into an integral organization to the communications studies department involving a dedicated faculty director, four paid undergraduate fellows and 40 student consultants each year.
Beautiful Social has worked with more than sixty clients, including the American Cancer Society and the Ronald McDonald House of Philadelphia. Smaller nonprofits and community organizations benefit from a significant return from the work of Beautiful Social.
Bill Wolff, director of Beautiful Social, reminds his students that “our entire reason for being here” is “to use our skills and our time to build relationships and to make the world a better society”.
Read more about Beautiful Social at Saint Joseph’s University here.